Tuesday 26 July 2016

Tuesday in India: All the Self-Respecting Women Do That

Guess..

Humourous and quirky. Intrigues you in the beginning but fails to deliver the culmination - what?

A new Godrej Security Solutions ad for its personal locker brand Goldilocks, conceptualised by J. Walter Thompson.

Watch and tell me what bells it rang for you.

P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!

Tuesday 12 July 2016

Tuesday in India: Haunted by Guilt

Tough logic doesn't work here. Neither does humour. Only deep, Bollywood-deep emotion.

Mumbai Traffic Police presents a campaign 'Be a responsible friend', created by FCB Ulka.

It's a 3-minute journey through a man’s guilty conscience and the road is rocky.

I also found it too long, stretched out and editing in some places raised my eyebrows.

But bravo for spreading a significant message.


P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!

Tuesday 5 July 2016

Tuesday in India: You Have Permission to be Charged


Marketing budgets have given birth to some amazing things.

Is this one of them?

KFC introduced a new limited edition KFC Watt A Box that features USB connections (and even includes the cables) to charge your mobile devices.

Charging station in a box filled with chicken doesn't sound too bad.

Just hope people will remove the battery before throwing this box - let's not continue unsustainable practices!



P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!>